A spectacular station ID, awarded by ILDA as the year’s best use of laser on television, for the S3 TV station, produced in the LOBO studios by means of atmospheric beam effects and a projection of the station’s slogan which seemed to float in mid-air thanks to the use of Water Screens®.
[Translate to English:] Landesschau BW – TV-Spot "Unser Drittes"
TV commercial in the Südwest-Landesschau BW about LOBO - or rather about the ILDA award given in Las Vegas for the production "Our Third". In a campaign, Südwest-Fernsehen had called for the lettering "Our Third" to be implemented in an original way. Accordingly, LOBO had the idea of developing this motif as a laser animation; this was ultimately so successful that this trailer was awarded first prize in the "Video/Film" category at the ILDA Awards in Las Vegas. This creative implementation was thus voted the best use of lasers in film and television worldwide!
The Südwest-Fernsehen SWR has called in the media to implement the lettering "Our Third" in an original way. At the same time, LOBO set about developing this motif as a laser animation in one of its own studios. And this proved so successful that...
... the trailer received the ILDA Award for "Best Laser Use in Film and TV". The picture shows the award, which was previously presented in Las Vegas, being passed on to SWR television in the LOBO studios.
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